Meet the Director

Alora M. Wachholz is a professional economic developer with a decade of experience in local business recruitment, retention, and commercial development. Alora most recently served the Town of Flower Mound, Texas as Economic Development Manager and Interim Director during the largest growth cycle in the community’s history. Alora was integral in increasing sales tax revenues by 27.2%, and adding more than 400 new businesses and 4,500 new jobs to the local economy since 2014.

Alora graduated from the University of North Texas in Denton with a Master of Public Administration degree and holds a Bachelor of Arts in Political Science from Texas State University in San Marcos. She completed the intensive Service Leading, Educating, and Development (LEAD) executive leadership program through the University of Virginia’s Weldon Cooper Center for Public Service and the University of Oklahoma’s three-year Economic Development Institute.
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Alora is a native Texan who has lived and worked internationally in both north and southwestern France. Her husband Brian works as an Energy Engineer and CEM with Siemens Industry and they enjoy spending time with their two little boys, Maxime and Remi, and their two dogs, Ranger and Delilah. Alora spends her free time baking traditional French pastries and desserts, being outdoors, and volunteering with her community. She is an active member of Rotary International, has served on various local non-profit boards, and acts as a scholarship reviewer for area educational foundations.